AEG in Thailand: Shaping a Premier Destination for Live Entertainment in Southeast Asia
As one of Southeast Asia’s most dynamic and rapidly growing entertainment markets, Thailand is at the forefront of AEG’s vision for world-class live experiences and in Bangkok, AEG has been helping to redefine the way audiences engage with music, sports, and cultural events since 2018.
At the heart of this vision is UOB LIVE, one of Southeast Asia’s newest world-class entertainment venues. Opened in 2024, this state-of-the-art, multi-event theatre is located within EmSphere - Bangkok’s premier luxury lifestyle and entertainment district in the vibrant Sukhumvit area. With a capacity of up to 6,000 guests and hosting over 80 events annually, UOB LIVE delivers an exceptional mix of international concerts, corporate functions, private events, and cultural experiences under a single roof.
Strategically positioned atop the landmark EMSPHERE complex, UOB LIVE is part of a fully integrated destination that combines high-end retail, diverse dining, and cutting-edge entertainment. This approach reflects our philosophy of creating more than venues – we build immersive ecosystems where entertainment, lifestyle, and community intersect.
Looking ahead, AEG’s long-term investment continues with the upcoming Bangkok Mall Arena, set to open in 2027/28. With an 18,000-seat capacity, the arena will welcome more than one million guests each year. Situated adjacent to the Mall of Bangkok - a retail destination attracting tens of millions of visitors - the arena will anchor a vibrant hub of entertainment, hospitality, and culture.
AEG’s presence in Thailand is strengthened through a strategic partnership with The Mall Group, a leading developer of Thailand’s retail and entertainment destinations. Together, they share a commitment to innovation, excellence, and global standards, ensuring Thailand not only hosts world-class content but also becomes a premier stop on the international touring circuit for music, sports, and live events.
